Discover how the best B2B marketers are using video to fuel their marketing campaigns. Get tips, tricks, guides, and playbooks on how to use video, events, and webinars in B2B marketing.
How can teams advocate for events during budget cuts? And what success metrics matter most to leadership? Learn this and more on Event Marketers Live.
What’s new with Goldcast? Explore our February 2022 product updates, which includes the support for captions and subtitles, an exciting new integration with Engamio, and the ability to hide speakers.
What’s new with Goldcast? Explore our March 2022 product updates, which include an exciting custom email template release and expansions to our networking rooms. Check it out!
In this episode of Event Marketers Live, Mandy Darnell shares her insight about the power of digital events, using event data to inform programming, and more.
Looking for tried and tested field event vendors you can trust to steal the show? Meet Goldcast’s preferred virtual event partners.
What is lead scoring, and how can events be used to score leads? Learn the basics of lead scoring, how to calculate a lead’s score, and where events come into play
We're thrilled to announce our Series A and long-term vision of helping B2B brands market like media companies. Read more about our vision for the future.
Gone are the days of blasting your list event invites and hoping they show. Learn how to embrace a conversational approach to event marketing w/ tips from Drift!
Learn about enterprise event marketing, field marketing tips, and accelerating enterprise sales deals from Lindsay Niemiec of Pendo.
Explore our September 2022 product updates, including custom activities on Salesforce, our integration with Wistia, new virtual backgrounds, and more!
Wondering how to navigate the muddy waters of in-person, virtual, and hybrid? Bethany Roskin shares her experience leading events at Drift and beyond.
Learn how to break down the “why” of your event strategy, the difference between event marketers and event planners, and other hot marketing tips from Jenn Artura.
Want to boost attendance for your events? Learn how you can use LinkedIn to promote events, increase attendance rate, and crush event goals!
With cross-functional projects and aggressive revenue goals, event marketers are way more than event planners. Explore the ever-evolving role of B2B event leaders.
An event marketer is increasingly working to create magic against the tide. Read this virtuoso’s tips to know how to come up on top and meet your goals.
Explore our August 2022 product updates, including our two-way Pardot integration, new chat features, custom email domains, and more!
We raised a toast to our amazing customers and spotlighted some experiences that they hosted on Goldcast. Take a look to get some cool ideas for your own event!
Read two modern-day marketers’ takes on repurposing content for your audience and how to balance quality and quantity while doing it.
Explore our July 2022 product updates, including upgraded video production and new Slack + Salesforce integration triggers!
Everyone loves swag. But what are the best swag bag ideas for a virtual or hybrid event? Get all the virtual swag bag tips and ideas you need to wow your attendees.
Do you use events to drive pipeline? If so, our new Slack + Salesforce integration is a game-changer for sending relevant and timely follow-ups. Check it out!
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