Goldcast

You likely spend a lot of time sourcing the right subject matter experts(SMEs) to speak during your webinars, podcasts, and other video content. Don’t let their words go to waste by staying locked away in the recording!

This play, created by SnapLogic, covers how to quickly identify the best quotes from your speakers without needing to re-watch the entire episode, webinar, or recording. It also covers creative ways to use the quotes for maximum value.

• Various AI prompts that can help source the best quotes
• A simple workflow that doesn’t include re-watching the webinar
• Creative ideas for using the quotes across teams and marketing channels

• Reduce the time it takes to source quotes within videos from hours to minutes
• Turn around quotes from recordings on a same-day basis
• Enrich content for multiple channels, including social media, blogs, email and web

Never rewatch a webinar, podcast, or video recording to gather the best quotes again! Once your recording is ready, all you need to do is upload it into Goldcast’s Content Lab. This is an AI-powered video repurposing tool that allows you to quickly snip clips, create social posts, pull out quotes, and much more—all based off your own video source content.

Goldcast customers get all their events and webinars automatically added into Content Lab. If you don’t have an account yet, open one for free and get one month of video uploads every month, which includes unlimited AI-generated content and video clips.

Did you know? Snaplogic runs more than 100 virtual events and webinars per year! Check them all out here.

Once your content is uploaded, the magic begins. To identify the best quotes, SnapLogic recommends trying out these prompts within the “Custom Prompt” section:

Now that you’ve sourced multiple amazing quotes from your video content (without re-watching the content one second!) it’s time to distribute those quotes across teams and channels.

Here's how SnapLogic does it:

Sales

Provide the sales teams with quotes to use in follow-up emails, LinkedIn outreach, and social posting.

CSMs

If your webinar SMEs were customers, be sure to send the quotes to their CSMs so they can insert them into conversations over calls or emails.

Blogs

Refresh past blog posts by adding in quotes from your most recent webinar and adding a backlink to watch it on-demand.

Press Releases

Be sure your PR agency or employee has access to the quotes to use in any upcoming press releases.

Social Media

Craft some stand-alone quote images or pull a few quotes together into a carousel to share on LinkedIn or other social channels.

With this play, SnapLogic never has to re-watch a webinar to gather good quotes again! AI saves them hours by doing all the heavy lifting with a little bit of prompting help. They then use those quotes strategically across their teams and marketing channels to make a larger business impact. Win-win!

With this play, SnapLogic:

• Reduced the time it takes to source webinar quotes from hours to minutes
• Enabled their marketing team to turn around webinar quotes on a same-day basis
• Enriched content for multiple channels, including social media, blogs, email and web.

Thanks to Josie and the SnapLogic team for sharing this play that will save marketers hours of valuable time! Aren't you excited to never have to rewatch a webinar or podcast again?!