Goldcast

The new Goldcast + Eloqua integration is here! You can now streamline and automate the process of collecting and managing registrant and event engagement data.

You’ll be able to track and nurture event leads by mapping Goldcast event data to Eloqua form fields. Having accurate event data in Eloqua allows for more personalized and targeted marketing campaigns.

Whether it's active engagement like form submissions and clicks or passive actions such as event views, this integration empowers you to:

• Send targeted follow-up emails.
• Efficiently segment your data.
• Implement lead scoring strategies.
• Nourish leads through personalized nurturing.
• Gain invaluable insights into your leads and customers.

What does this mean for you? Higher conversion rates, folks!